Studio: Blok Design
I was commissioned to create a series of illustrative patterns for the Toronto-based Summerhill Market’s brand and packaging. Known for its curated selection of premium products and gourmet offerings, Summerhill Market is more than just a grocery store—it’s a destination for discerning shoppers. The patterns I designed aim to capture the market's unique atmosphere, where warmth, quality, and joy are at the heart of the shopping experience. Drawing inspiration from organic textures and natural color palettes, each design reflects the market’s commitment to excellence, freshness, and a welcoming environment. The illustrations were applied across various touchpoints, creating a cohesive and vibrant visual identity that complements the market’s refined aesthetic and elevates the overall customer experience.
